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29/08/2011

When Cafes Go Wrong...

On my lunchtime walk today I passed by this lovely little sandstone cafe.

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I'd seen it before and had look at the interior and the menu - both fine, but the cafe was totally deserted - in fact I'd never seen a customer in it.

As I approached it from a distance I asked myself "I wonder if it has closed down yet?" As I approached closer I saw a sign on the window:

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 Obviously it all went wrong. Sad, but so easily avoidable. 

When looking at a cafe location one of the simplest ways to assess viability is to look at footfall - that's a fancy word for how many people are walking past. It was clear to me from day 1 that no matter how good and how pretty this cafe was it was doomed to failure from the day it opened.

Don't make the same mistake - do your research and get sound, professional advice.

Cheers,

TPN

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